Komunikasi Pemasaran Agrowisata Alas Harum Tegallalang di Masa Pandemi Covid 19
نویسندگان
چکیده
Dua tahun sudah Indonesia mengalami pandemi covid 19, virus ini berkembang dengan cepat kejadian mengakibatkan banyak sektor pariwisata yang masih berpangku pada selalu berinovasi dalam pengembangannya salah satunya ialah agrowisata alas harum. Agrowisata harum merupakan satu objek populer. selama 19 mampu bertahan dan tidak ada merumahkan pegawai menjalankan usaha wisatanya karena didorong oleh komunikasi pemasaran sangat baik. fokus penelitian adalah proses masa 19. Jenis pendekatan digunakan artikel yaitu perspektif bersifat kualitatif. media sosial Instagram memudahkan marketing untuk mempromosikan produk ditawarkan, para pengguna dapat melihat promo di Alas Harum serta hashtag fitur sebagai ukuran dari efektifitas pemasaran, menggunakan dijadikan dorongan implisit bagi konsumen terlibat upaya promosi perusahaan.
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ژورنال
عنوان ژورنال: Pariwisata budaya
سال: 2022
ISSN: ['2614-5340', '2527-9734']
DOI: https://doi.org/10.25078/pariwisata.v7i1.624